PEI-Genesis

PEI-Genesis is a global company that specializes in mass-customization of circular connectors, cable assemblies and accessories for harsh environments. They have four production facilities and 17 sales offices around the world to service electrical and mechanical engineers. The website serves two main purposes. The first is to act as a technical resource towards the front end of the site with a plethora of information and specifications. The other function is e-commerce driven with the ability to quote and purchase over 12 million part numbers. All marketing pieces use engaging photography and illustrations to engage with the client among their usual day to day interactions.